Centra.

Centra is a Swedish e-commerce platform built for fashion and lifestyle brands. Its website speaks to busy people at those brands who need to understand quickly what the platform does and why it suits them.

We worked on the website's pages. We reorganised each page so it opens with what the visitor gets and backs it up with proof, shortened the copy, and made the route from a feature page to a demo request clear. Layouts were checked on phones as carefully as on desktops, and heavy pages were lightened so they load fast.

• Page structure and layout
• Shorter, clearer page copy
• A clear route to the demo request
• Mobile checks and faster loading